IJS articles on research methodology, field quality control, and survey technology — from 180+ projects of experience.
Have you ever noticed that the service at a store or restaurant doesn’t quite match the standard the company promises? For management, the gap…
Limited FGD budget but need national representation? Hybrid FGD is the solution: 2 offline groups (Jakarta) + 2 online groups (Surabaya, Medan) with quality maintained.
Field audit project for a national sports sponsor: 306 points per season, photo evidence, quick turnaround for clients needing weekly updates.
Low price is no guarantee - many research agencies lose out due to unreliable fieldwork vendors that deliver fake data or are 3 weeks late.
The research industry is moving from monthly reports to real-time dashboards - and AI is starting to detect interviewer fraud faster than humans.
National fieldwork is not just sending interviewers to 34 provinces - it requires a tier system, area coordinators, tablet logistics, and a real-time command center.
30% Independent QC means one-third of samples are verified by an external team - this standard guarantees data free from interviewer fraud.
CAPI (tablet) is faster and more accurate, but PAPI (paper) is still relevant in areas without signal or for respondents uncomfortable with technology.
Mystery shopping is not just an ordinary survey - it is an unbiased service audit that reveals the actual customer experience at bank branches.
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